CBRE Hotels Research specializes in analyzing and reporting on both the historical and future performance of the lodging industry. Our team prepares a variety of forecast and benchmarking reports, as well as maintains extensive databases of hotel income statements and sale prices. These reports and data provide the foundation for strategic planning by all who have an interest in hotel property financial performance.

With a long-standing tradition of tracking and forecasting the lodging industry, our team has the technical capability to conduct custom research, the analytical skills to interpret the data, and the access necessary to gather confidential performance information from the industry.

Our dedicated research practice provides ongoing information and market insights to hundreds of clients, and thousands of active subscribers within our CBRE Hotels Property Information Portal platform. Our clients encompass a broad array of hotel owners, developers, public REITS, private equity firms, major hotel companies, municipalities, universities and public agencies.

Forecast and Benchmarking Reports

Hotel Horizons® Forecasts - A series of periodic reports available through our data platform, prepared on a quarterly basis that econometrically analyze the historical and expected performance of 60 major U.S. lodging markets, as well as our national summary report of the entire U.S. lodging industry. 

Financial Benchmarking Reports – An annual compilation of unit-level hotel financial statements. Since 1936, our industry leading team has collected year-end operating statements from thousands of hotels across the nation. Our team produces reports for benchmarking the performance of all types of hotels in the U.S. including full service, limited service, suites, convention, resorts, spas, and conference centers as well as hotels throughout the Caribbean and Canada.

Learn more about the reports prepared by CBRE Hotels' Research.

Research Services

As the firm's research affiliate, CBRE Hotels Research, engages in customized research and analysis to provide owners, managers, and investors with data and its interpretation crucial to making informed, profitable decisions. Our professionals are experienced with franchise and management contract valuation, litigation support, real estate price and rate of return analysis, and REIT valuation.

Custom Research
- With a longstanding tradition of surveying the lodging industry, our team has the technical capacity to conduct custom research, the analytical skills to interpret the data, and the access necessary to gather information from the industry. Research is performed using advanced statistical methods from the fields of econometrics and decision sciences.

Products from our Database
- Our team develops products which specifically target the information needs of owners and managers in the areas of hotel operations and real estate. By surveying the industry on a monthly, quarterly, and annual basis, our team is constantly adding to their proprietary database of industry measurements and makes this data available through a variety of analytical tool on our data platform.