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APAC

“Insta-famous” boutique hotel up for sale

Sunshine Coast | June 25, 2021
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The Sunshine Coast’s much lauded Loea Boutique Hotel has been listed for sale amid strong ongoing investor interest in Australia’s leisure markets.

CBRE Hotels’ Hayley Manvell has been appointed as the exclusive marketing agent for the Maroochydore property – an on-trend, luxury boutique hotel which has become insta-famous since being launched last year by Andrew and Lucy Pink.

The Pinks relocated to the Sunshine Coast from the UK and identified a gap in the market for boutique, hotel-style accommodation.

The hotel features 10 suites, a magnesium swimming pool surrounded by a communal garden and seating area, a reception and café housed within a vintage on-site van, and chic cruiser bikes. 

It also includes a manager’s residence, which, if not occupied by a manager or owner operator, could be placed into the letting pool for hotel guests.

Situated on a 1,376 sqm freehold site, Loea Boutique Hotel is only 20 minutes from Noosa and a seven-minute drive from the new Sunshine Coast International Airport.

“The property has fast become one of Queensland’s hottest new hotels, having featured in a number of design and travel magazines while capturing the eye of a growing number of social media influencers,” Ms Manvell said.

“CBRE Hotels’ recent sale of the Bower Byron Bay for over $15,000,000, translating to $535,000 per room, has demonstrated the incredible performance and demand for these style of boutique assets in popular coastal markets.”

The hotel is being offered for sale via an Expressions of Interest campaign closing 5th August 2021, unless sold prior.

“The asset is essentially a ‘rooms department’ only and, given the limited amenities/facilities and low wage costs, it delivers exceptional profit margins, superior to the more traditional, full-service hotel model,” Ms Manvell said.

“The hotel is operated by on-site managers and is an attractive sized investment for an incoming owner operator or an investor, with the flexibility to retain the current management team.”

Ms Manvell noted that the hotel benefitted from corporate demand during the week and, given its coastal location, generated strong demand from the leisure market on weekdays and weekends.

About CBRE Group, Inc.

CBRE Group, Inc. (NYSE:CBRE), a Fortune 500 and S&P 500 company headquartered in Los Angeles, is the world’s largest commercial real estate services and investment firm (based on 2018 revenue). The company has more than 90,000 employees (excluding affiliates) and serves real estate investors and occupiers through more than 480 offices (excluding affiliates) worldwide. CBRE offers a broad range of integrated services, including facilities, transaction and project management; property management; investment management; appraisal and valuation; property leasing; strategic consulting; property sales; mortgage services and development services. Please visit our website at www.cbre.com.
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